From next July 10, Cubana de Aviación connects the Brazilian city of Sao Paulo to Havana, in order to promote tourist travel from the South American giant. A statement from the Ministry of Tourism (Tourism) indicates that these trips are part of actions to position the Destination Cuba within Brazil and increase passenger arrivals from that country.
Brazil shows an upward trend in the emission of tourists to Cuba in the most recent decade, as the year came to 16,000 Brazilians this archipelago, which is a very distant figure representing the real potential that nation. Because of these possibilities the Tourism Ministry, in conjunction with all Cuban tourism entities, developed a strategy aimed at increasing important market and, thus reopening the company flights to Cuba Cubana de Aviación.
With weekly frequency, route type used IL 96-300 aircraft, with capacity for 262 passengers, including 18 seats in first class. For the success of this operation, clear the note, the committed efforts with MINTUR Cubana various tourism entities of the Brazilian Embassy in Cuba, and the Brazilian Agency for Export and Investment Promotion.
They also participate in these operations insurance company and travel assistance Capemisa and the Brazilian Association of Tour Operators. The statement concludes that, without renouncing to the sun and the beach, Cuba destination for Brazilians show their safety, culture and history, and the rich nature. The FITCUBA International Tourism Fair 2013, held last May in the resort of Varadero, focused, as the country of honor to Brazil.